10 Tips for the promotion of your business & your Christmas products on the run-up to Christmas.
#1 – Most importantly, ensure you have linked your Pinterest images with your website, Twitter or Facebook page. The success of Pinterest is that potential customers from all over the country and world are led to your buy your products with one click of a button!
#2 – Ensure that the website/Facebook page/Twitter page you are sending your Pinterest followers to contains all the relevant information to ensure you make buying as easy as possible for your customers.
#3 – Leading on from this, ensure all of your images (pins) have an accurate and detailed description including the price, P&P details, and how and if they can be personalised.
#4 – Ensure you have an accurate and interesting Pinterest bio and profile photo to encourage users to follow you.
#5 – Organise your boards and ensure each board is labelled correctly – you want your potential customers to know straight away which boards are YOUR products and if and how they are available to buy.
#6 – Split your boards into categories to ensure your Pinterest page is easy to buy from and accessible to browse.
#7 – Change the cover photo of each board to ensure your best selling product attracts followers to your boards.
#8 – Engage and connect with other users by following their boards and pinning one or two of their pictures on to your boards such as your ‘Things I love board’.
#9 – As with Twitter, the best way to thank someone for repining one of your images is to repin one of theirs. By organising your boards, as suggested below, you have the potential to do this without confusing your customers.
#10 – A great way to start your Pinterest page is to have boards displaying your items (as many as you like and need), a ‘Things I love Board’, ‘My Facebook page’ board where you can post pictures/information of giveaways and celebrations and ‘My Facebook and Twitter connections’ board to once again engage and connect with your audience. If you would like to know more about Introtweet head on over to the website, perhaps we can help you make a success of Social Media this Christmas!
I am a qualified Secondary School Music Teacher turned Owner of Introtweet - a Social Media company set up to help businesses maximise the potential of Social Media for their business I have very successfully worked with a number of clients, ranging from Handmade Retail companies to printing services & pet groomers. All services have seen great results and an amazing increase in my clients Social Media presence & knowledge. Click here to visit Laura's website.